1 – An introduction to Search Engine Optimization

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1 – An introduction to Search Engine Optimization

If you had a grocery store and your business was contingent on the steady traffic of people that visited, wouldn’t you pay to advertise it? I believe you would, to ensure that your business continues to grow.

What would that traffic be worth to you? How much per shopper would you be willing to pay? If it were me, I would begin to ‘test’ my offers and products to determine the amount that I would be willing to pay for each visit. I’d shoot for a budget that would deliver high levels of traffic.

Let’s say that for every hundred shoppers visiting my store, I could generate $1000.00 in sales. I would be willing to pay [...]

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2 – Researching and selecting the right keywords to target

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2 – Researching and selecting the right keywords to target

There is arguably nothing more important than your keyword research. Finding the right keywords will ensure that the traffic you get is precisely targeted and convert at the highest level. In order to do this, you must first know how to research keywords using the tools that will give you the most accurate results.

You have to organize your keywords into specific groups in (very helpful later on with your SEO) and you should save them on an excel sheet. You should also sort your keywords by order of importance. [...]

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3 – Installing All-In-One SEO plugin using Wordpress auto installer

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3 – Installing All-In-One SEO plugin using Wordpress auto installer

OK, this is definitely one of my favorite tools of all. I recommend it to all of my members. It will actually help even the most novice of Web marketers become an SEO guru. This plugin helps you optimize your pages and even optimizes them on the fly!

This All-In-One (yes that’s the name of the plugin) is really a MUST for any Wordpress installation. Your Website will automatically insert meta tags for SEO purposes using the content on your Web pages. This means you only have to optimize your pages when you write them and the plugin does the rest. [...]

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4 – Optimizing your Web pages (A step by step tutorial)

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4 – Optimizing your Web pages (A step by step tutorial)

Now we’re getting to the good stuff! Search Engine Optimization is the absolute best way to deliver large amounts of highly qualified traffic to your Website and your offers. What’s even better is the fact that Wordpress is one of the most SEO friendly content management systems in the world. [...]

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5 – Offsite optimization tactics

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5 – Offsite optimization tactics

Now that you have learned about SEO and how to optimize your individual Web pages I will get into the various ‘external’ factors that contribute to your over optimization. What I am referring to is known as Off-site Optimization. [...]

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6 – Tracking your traffic and reworking as needed

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6 – Tracking your traffic and reworking as needed

Tracking your traffic and analyzing it can be a confusing task for some, but it is essential in developing good strategy and reworking your SEO campaigns as needed. [...]

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